We value your privacy. This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit our website, interact with our support chat, or purchase products from our store.

1) Information We Collect

We may collect the following categories of information:

A. Information you provide to us

Contact details (name, email, phone number)
Shipping and billing address
Order details (products purchased, quantities, notes)
Messages you send through contact forms, email, or live chat
Account information (if you create an account)

B. Information collected automatically

Device and browser information (IP address, browser type, device identifiers)
Usage data (pages viewed, clicks, time on site, referral URLs)
Cookies and similar tracking technologies (see “Cookies” below)

C. Payment information
We do not store full payment card numbers on our servers. Payments are processed securely by our payment processors (such as Shopify Payments and/or other providers). They handle payment details according to their own privacy policies.

2) How We Use Your Information

We use your information to:

Process and fulfill orders (shipping, delivery updates, customer support)
Communicate with you about purchases, updates, and service messages
Provide support via chat/email and improve customer experience
Recommend products and answer questions based on your needs (e.g., area size, project type)
Prevent fraud, abuse, and security incidents
Improve our website, products, and services (analytics and performance)
Comply with legal obligations and enforce our policies

3) AI Chatbot

If you use our live chat or AI chatbot:

We collect the information you type (messages) and may collect name/email/phone if you provide it.
We may store chat transcripts to provide support, improve responses, and for quality and training purposes.
Do not share sensitive personal information (like full card details) in chat.

4) When We Share Information

We may share personal information with:

Service providers who help run our business (hosting, order management, shipping tools, customer support tools, chat providers, analytics, marketing tools)
Payment processors to complete transactions
Shipping carriers to deliver your orders
Legal/Compliance authorities if required by law, subpoena, court order, or to protect rights and safety
Business transfers if we undergo a merger, acquisition, or asset sale (your data may be transferred as part of that transaction)

We do not sell your personal information in the traditional sense. However, some advertising/analytics tools may be considered “sharing” under certain laws (see “Your Rights” below).

5) Cookies & Tracking Technologies

We use cookies and similar technologies to:

Keep the site working properly (shopping cart, login, security)
Remember preferences
Understand site usage and performance (analytics)
Support advertising and marketing (if enabled)

You can control cookies through your browser settings. Blocking certain cookies may affect site functionality.

6) Email & Marketing Communications

If you opt in, we may send marketing emails (promotions, product updates). You can unsubscribe at any time using the link in our emails. We may still send non-marketing messages related to orders or account/security.

7) Data Retention

We keep personal information only as long as needed for:

Order fulfillment and customer support
Legal, accounting, or tax requirements
Security and fraud prevention

8) Security

We take reasonable measures to protect your information. However, no method of transmission or storage is 100% secure. Please use caution when sharing information online.

9) Your Rights & Choices

Depending on your location, you may have rights to:

Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of certain information (subject to legal and operational requirements)
Opt out of marketing communications
Control cookies and certain tracking/advertising

California (CCPA/CPRA): You may have the right to know, delete, correct, and opt out of certain “sharing” for targeted advertising.
EEA/UK (GDPR): You may have rights to access, correct, delete, restrict processing, object, and data portability.

To exercise rights, contact us using the details below. We may need to verify your identity before fulfilling requests.

10) Children’s Privacy

Our website is not intended for children under 13 (or the applicable age in your region). We do not knowingly collect personal information from children.

11) Third-Party Links

Our website may contain links to third-party sites. We are not responsible for their privacy practices. Please review their policies.

12) Changes to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.

13) Contact Us

If you have questions or requests regarding this Privacy Policy, contact us:

Resin Rock LLC
Email: info@resinrockllc.com

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