Marketing
Quick one first β are you a Resin Rock installer?
There is an exclusive marketing rate on the other side of this question, and it is reserved for our installers.
Great work doesn't sell itself. Being found does.
Resin Rock has partnered with Wavefront Studio β our in-house creative, web and marketing team β to get contractors like you found, trusted and booked. Websites, SEO, social and ads, all built around how resin jobs actually get sold. And as a Resin Rock installer you get 30% off every service.
Claim my 30% installer rate β See the full offerEverything your business needs to be found β at installer pricing.
Pick one service or the lot. Every price below is your installer rate, already discounted 30% from list, with no setup or onboarding fee on any of them.
Website Design
Fast, responsive sites built around your finished jobs and designed to turn browsers into booked quotes.
SEO
Show up first when somebody local searches "resin driveway near me" β technical, content and local SEO handled.
Social Media Management
Consistent posting, reels and replies that grow your following and keep your pipeline warm.
Paid Ads & Funnels
Meta and Google ads, landing pages and email that put real local leads in front of you.
Design & Branding
Logo, colours and a visual identity that makes your work instantly recognisable and premium.
Print & Video
Brochures, cards and on-site videography β the material that closes the job at the kitchen table.
Homeowners decide who to trust before they ever call you.
They search, they scroll, they compare β and they book the installer who looks the most professional online. Craftsmanship gets you rebooked. Visibility gets you booked in the first place.
They check you out first
Homeowners, GCs, designers and even city officials look you up before awarding a job. Your feed and your site are the interview.
One job pays for the year
A single extra resin install more than covers the cost of being found. Everything after that is margin you were leaving on the table.
You already own the hard part
The product, the skill and jobs that photograph beautifully. You are only missing the shop window β and that is the cheap part to fix.
Social media: your most reliable tool after your trowel.
If you install premium surfaces, your future customers are already scrolling for work like yours. Here is exactly what to post, how to caption it, and how tagging us multiplies your reach.
The 5 content pillars β what to actually post
- Transformation. Before and after, same angle, same time of day. The single highest-performing post a contractor can make.
- Process. Screeding, trowelling, the pour. People cannot stop watching craftsmanship being done properly.
- Proof. Finished job with the customer's reaction, a review screenshot, or a walkthrough in the rain showing the drainage.
- Education. "Why resin beats blockwork", "how long it really takes", "what it costs" β answer the questions you get on every quote.
- You. Your crew, your van, your standards. People hire people, not companies.
Caption formulas that get calls, not just likes
- Problem β fix β invite. "Cracked, weedy tarmac. Resin bound over the top in a day. Booking [month] now β drop your postcode below."
- Number hook. "36,000 sq ft laid this season. Here is the one we are proudest of."
- Objection killer. "Everyone asks if it drains. Watch this." Then show it.
- Always finish with one instruction: call, DM, or comment. A post without an ask is a photo album.
The 30-day posting plan
- Week 1: one transformation, one process reel, one review.
- Week 2: one education post, one crew post, one finished job carousel.
- Week 3: one time-lapse, one FAQ answer, one local shout-out (tag the town).
- Week 4: one "still taking bookings for [next month]" post, one testimonial, one behind-the-scenes.
- Three posts a week beats thirty in one day. Consistency is the whole trick.
Tag us and multiply your reach
Tag Resin Rock on every finished job. We reshare installer work to our audience of homeowners, contractors and distributors β which puts your name in front of buyers who are already sold on the product and only need to pick who lays it. It costs you nothing and it is the fastest free reach available to you.
Quality and safety before you post
- Clean the edges and clear the driveway before the photo. The finish is judged on the frame, not the job.
- Shoot in daylight, same spot for before and after, phone held level.
- Crew in PPE in every process shot β it reads as professional to commercial buyers.
- Get the customer's OK before posting their property.
Tell us about your business and we'll come back to you.
Whether you want to become an approved Resin Rock installer, or you just want Wavefront Studio to handle your marketing, send us the details below and the right person will get back to you. No obligation, no hard sell.
Want to see Wavefront's work first?
Browse the portfolio and the full range of services at wavefrontstudiollc.com β then book your 15 minutes and we will put a plan and a price together on the call.
Go to Wavefront Studio βYour competitor is not better. He is just easier to find.
30% off for life Β· $0 setup fees Β· live in 14 days Β· cancel any time
Claim my installer rate β